Vera Bradley (VRA) logo

Vera Bradley (VRA) stock

Handbags and luggage , market cap $200M

$8.02
-0.37%

As of Tuesday's close · Live for Pro members at the open

Quality Score
9
Average
In its industry
#3of 3
Checks firing
5of 14
Trending up
From 52-week high
-4.0%
under its best in a year

VRA's Quality Score fell 4 points on Tue, Nov 10, to 9. Buying slipped from its highest in 20 days (4 chart checks stopped).

See VRA's 14 chart checksSee it live, free until Thursday morning. No account. No card. Then keep going with a free account.

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Why VRA rose 32% since Oct 27

Up 32% from Oct 27 to Nov 10.

  • Vera Bradley rose 32% from Oct 27 to Nov 10. 16 points of it came on Nov 9.

Sources: Price history, Nov 10, 2026

1 more reason, free with an account →1 more reason why VRA rose 32% since Oct 27, with the timeline and its peers, for Pro members.

Key facts on VRA

Key facts on VRA
The chartStronger than 99% of stocks above every average
Latest filing10-Q, Sep 15 Filed its quarterly report (10-Q) for the quarter to Aug 1, 2026
1 more reason behind VRA's 9, free with an account →3 more reasons behind VRA's 9, for Pro members.

VRA in the news

Wed Oct 28Vera Health Secures $28.5M to Expand AI-Powered Clinical Search Platform hlth and 1 more · yesterday 6:32 AM ET VRA closed +4.9% that day.

VRA catalysts

Coming up

After its last 4 reports it closed +15.7% on average, higher 3 of 4 times.

Why VRA scores 9

Averagefor quality, not price, 5 of 14 chart checks firingWhat the Quality Score means

  • +5Chart checks 5 of 14 firing right now, one point each
  • +3Long-term trend above a rising 200-⁠day average, near its 52-⁠week high
  • Run-up adds
  • Size subtracts
  • Volatility subtractsA daily range of 5% or more with nothing behind it (no profit or cash flow, sales shrinking, or 10% more shares outstanding with no free cash flow): -1, or -2 from 8%.
  • Persistence adds

No effect today: Profit, Growth, Dilution, Cash flow, News, and Insider trades.

What every line is worth, and the reason behind it, on VRA and every other stock.Get in free →

Price, score, chart checks, and the industry rank are from a snapshot taken at 11:29 PM ET, at least 15 minutes behind. How we rank stocks.

Tested. Our top-scored stocks returned 2.2x the average stock over the next month. Reconstructed after the fact; recorded live since Sep 9, 2026. How we tested it

How VRA ranks in Handbags & Leather

VRA is #3 of 3 by Quality Score.

How VRA ranks in Handbags & Leather
RankStockQuality Score
3Vera Bradley (VRA) logoVRAVera Bradley9

More in Handbags & Leather, on the Consumer Discretionary page

When does VRA report earnings, and what happens after?

Expected to report Thu Dec 10, before the open (in 30 days).

What an earnings report is: every 3 months, a company tells everyone how much it sold and earned. We read the figures, the outlook, and how the stock moved after.

What VRA reported on Sep 15, 2026

The quarter

The figures are not read from the release yet.

“The decrease was driven by strategic shifts and timing related to our marketplace strategy, in addition to a reduction in liquidation sales, while continued improvements in specialty and department stores partially offset this decline.”

The filing on EDGAR

Where the sales came from

VRA's results filing gives no sales by line in a table we read.

The outlook

The outlook the company gave, by period
MeasureFigure
Fiscal Year 2027
Sales$255M to $270Mkept

Figures as filed (SEC filing, Sep 15)

1 more outlook line, for Pro members.

In the company's words

  • “The increase in year-over-year margin rate is primarily due to the impact of $7.7 million for tariff refunds received during the quarter relating to prior period customs entries; excluding tariff refunds gross margin rate improved more than 0.4% versus last year.”

From its results filing (SEC filing · Sep 15)

1 more sentence, for Pro members.

The numbers

Market value
$200M
today
Sales
$274M
down 1.7% on the year
Free cash flow
$29.3M
last 12 months

Sales fell 11% a year over 5 years, fiscal 2021 to 2026.

Its share count fell 3.8% a year over 5 years.

5 more figures, for Pro members.

No analyst estimates on Breakaway: every figure here is filed.

The whole report on VRA: every line of its sales, every outlook beside the one it replaced, and the company's words, for Pro members.

Close after the report, last 3

+35.7%+8.8%+34.5%
Mar 12Jun 11Sep 15
ReportedGapReaction5
days
Sep 15, 2026Before open+18.8%+34.5%+36.8%
Jun 11, 2026Before open+11.3%+8.8%+18.6%
Mar 12, 2026Before open+20.1%+35.7%+41.8%

VRA closed higher after 3 of its last 4 reports.

All 4 reports, and VRA's Quality Score going into each

VRA sales and profit by year

Sales and profit by year

Sales grew in two of the last seven years, to $270M in 2026. It made a profit in five of the eight years.

VRA has 5 of 14 chart checks firing

Volume1 of 3 shown
Tight range1 of 3 shown
Buying1 of 3 shown
The other 10 checks on VRA, and all 14 on every stock.Get in free →

VRA RSI today: 77.9, above its 50-day and 200-day averages

Not scored

RSI 77.9, MACD above signal, above both averages. Not scored.

The deep dive on VRA

10 more findings on VRA, each with its source, for Pro members.

VRA insider trades

3 insiders bought $265K across 4 filings in the last 6 months. No open-⁠market sales on record. The newest:

BuyIvan Brockman$50KDirectorat $5.02 on Oct 6, filed Oct 7

All 4 insider filings on VRA from the last six months, for Pro members.

All VRA insider trades

VRA's officers and directors

Officers and directors with a Form 4 in the last 12 months.

4 more officers and directors file at VRA.

See insider trades by person

Which ETFs hold VRA?

In ETFs: VRA is under 0.1% of VTI, the most of the 24 funds Breakaway covers, by their holdings as filed for Jun 30, 2026.

About Vera Bradley

Vera Bradley Inc designs women's handbags, luggage, and travel items, fashion and home accessories, and gifts. Each category comprises a substantial component of total sales, with the bags category comprising the majority of the company's sales are made directly to customers through Vera Bradley's retail stores and e-commerce sites. The company also has a substantial wholesale business selling to specialty retail and department stores. Almost all company sales are in the United States. Vera Bradley uses third-party manufacturers in Asia to produce its products, and the company distributes the products through its distribution center in Indiana. The Company has three reportable segments: Vera Bradley Direct and Vera Bradley Indirect.

1,360 employeesRoanoke, INverabradley.com

What Vera Bradley says it competes with

“We face strong competition in each of the product lines and markets in which we compete.”

From its annual report, SEC filing · Mar 27, 2026

Here is what Pro members see.

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    Each date in the company's words, its cash against the date, and an optional alert before it.

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  • What would move VRA's score: 6 things
  • 1 more filing explained, a plain line each
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BreakawayOct 7Ivan Brockman bought VRA$50K at $5.02, filed Oct 7

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See VRA's 14 chart checks

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Straight AnswersStraight Answers

As of Nov 10, 2026: VRA's Quality Score is 9 (Average), #3 of 3 in Handbags & Leather. Insiders bought $265K in the last 6 months (Form 4).

What does VRA's Quality Score say?

VRA scores 9 today, which Breakaway calls Average. It is #3 of 3 in Leather & Leather Products by Quality Score, with 5 of 14 chart checks firing. Up 32% from Oct 27 to Nov 10. Breakaway does not say whether to buy any stock: the score does not know your situation, and it is not a recommendation to buy or sell anything. Please do your own research.

What is VRA's Quality Score?

VRA scores 9 today, which Breakaway calls Average (6 to 10). That is #3 of 3 in Leather & Leather Products by Quality Score. The score adds up the chart checks, the trend, the company's filed sales, its profits, the news, insider trades, and Congress trades. The section above lists the lines behind VRA's 9.

Are insiders buying VRA?

3 insiders bought $265K across 4 filings in the last 6 months. No open-⁠market sales on record. The newest is Ivan Brockman, Director, who bought $50K on Oct 6. Every filing, with the scored weight, for Pro members.

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