Why ROK fell on Nov 5
Down 14% on Nov 5, a down day for the market: the S&P 500 fell 4% and 86% of stocks fell, and still 12% under its Nov 4 close.
- It reported quarterly revenue of $2.33B and diluted EPS of $3.11 that day.
−1Government filings
Down 14% on Nov 5, a down day for the market: the S&P 500 fell 4% and 86% of stocks fell, and still 12% under its Nov 4 close.
−1Government filings
ROK's Quality Score rose 3 points on Tue, Nov 10, to 10. More shares traded on its up days than on its down days lately (2 chart checks started).
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| The company | Profit up 24% to $1.2B |
| Latest filing | 8-K, Nov 5 |
After its last 4 reports it closed -4.5% on average, higher 1 of 4 times.
ROK is #2 of 6 by Quality Score.
| Rank | Stock | Quality Score |
|---|---|---|
| 1 | ||
| 2 | ||
| 4 | ||
| Open for its score | ||
| Open for its score |
Expected to report Thu Feb 4, before the open (in 86 days).
What an earnings report is: every 3 months, a company tells everyone how much it sold and earned. We read the figures, the outlook, and how the stock moved after.
Sales of $2.3B, 1% more than a year ago; a profit of $3.11 a share.
“The increase was primarily due to the prior year non-cash impairment charge related to the Sensia joint venture and an accounting change and accrual increase for legacy asbestos liabilities, higher sales volume, price realization, favorable mix, productivity, and the net impact of IEEPA tariff refund related items, partially offset by higher compensation, a charitable contribution, and restructuring charges.”
ROK's results filing gives no sales by line in a table we read.
| Measure | Figure |
|---|---|
| Diluted EPS | $13.78 to $14.78 |
“The increases in net income attributable to Rockwell Automation and diluted EPS were primarily due to higher pre-tax income.”
From its results filing (SEC filing · Nov 5)
Sales grew 5.7% a year over 5 years, fiscal 2020 to 2025.
Pays $5.80 a share a year.
| Reported | Gap | Reaction | 5 days |
|---|---|---|---|
| Nov 5, 2026 | -9.2% | -14.2% | not yet |
| Aug 4, 2026 | -6.0% | -7.4% | -9.5% |
| May 5, 2026 | +13.5% | +8.9% | +14.1% |
Sales grew in five of the last seven years, to $8.3B in 2025. It made a profit in each of the eight years.
RSI 39.6, MACD below signal, below both averages. Not scored.
Its dividends come to 43% of its free cash flow.
| Dividend | $5.80 a share a year |
| Paid out | About $647M a year |
| Free cash flow | $1.5B |
| Record | Raised each of the last 2 years |
One insider bought $1.5M across 3 filings, and one insider sold $475K across 1 filing, in the last 6 months. The newest:
8 trades disclosed in the last six months. The newest:
Officers and directors with a Form 4 in the last 12 months.
In ETFs: ROK is 0.2% of SPMO, 0.2% of VIG, and 0.2% of VYM, the most of the 24 funds Breakaway covers, by each fund's latest filing, Jul 31 to Aug 31, 2026.
With roots tracing back to the early 1900s, Rockwell Automation is the successor to Rockwell International, which spun off its avionics segment in 2001. It is a pure-play industrial automation company that operates through three segments. Its largest segment by revenue, intelligent devices, sells factory floor-level devices such as motors, drives, sensors, relays, and actuators. Its software and control segment sells visualization, simulation, and human-machine interface software and control products such as programmable controllers, computers, and operator terminals. Its smallest segment, lifecycle services, offers digital consulting, engineered-to-order services, and other outsourced services such as remote monitoring, cybersecurity, and asset and plant maintenance and optimization.
“Our competitors range from large, diversified corporations that may also have business interests outside of industrial automation to smaller companies that offer a limited portfolio of industrial automation products, solutions, and services.”
ROK scores 10 today, which Breakaway calls Average. It is #2 of 6 in Measuring & Controlling Devices by Quality Score, with 3 of 14 chart checks firing. Down 14% on Nov 5, a down day for the market: the S&P 500 fell 4% and 86% of stocks fell, and still 12% under its Nov 4 close. Breakaway does not say whether to buy any stock: the score does not know your situation, and it is not a recommendation to buy or sell anything. Please do your own research.
ROK scores 10 today, which Breakaway calls Average (6 to 10). That is #2 of 6 in Measuring & Controlling Devices by Quality Score. The score adds up the chart checks, the trend, the company's filed sales, its profits, the news, insider trades, and Congress trades. The section above lists the lines behind ROK's 10.
One insider bought $1.5M across 3 filings, and one insider sold $475K across 1 filing, in the last 6 months. The newest is Blake D. Moret, President and CEO, who bought $932K on Nov 9. Every filing, with the scored weight, for Pro members.
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Insider and Congress trades, the chart, and the financials, in one score.
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