Why does SON lag the market?
Up 5% over three years while the S&P 500 rose 80%; up 28% in the past year.
“Segment net sales decreased 2.1% in 2025 compared to 2024, primarily due to unfavorable volume/mix of $78.9 million”
We do the work for you. Every stock is scored and ranked, every 15 seconds while the market is open. Here it's 15 minutes behind. Pro members see it live.
Up 5% over three years while the S&P 500 rose 80%; up 28% in the past year.
“Segment net sales decreased 2.1% in 2025 compared to 2024, primarily due to unfavorable volume/mix of $78.9 million”
| Holding it back | Below a falling 200-day average |
| Latest filing | 8-K, Nov 9 |
Tue Nov 10: Baird 56th Annual Global Industrial…Investor conference · date confirmed.
1 more date ahead: dividend dates, for Pro members.
After its last 4 reports it closed -1.4% on average, higher 2 of 4 times.
Below Averagefor quality, not price, 4 of 14 chart checks firingWhat the Quality Score means
SON is #4 of 4 by Quality Score.
| Rank | Stock | Quality Score |
|---|---|---|
| 1 | ||
| 2 | ||
| 3 | ||
| 4 |
Net income over four quarters: SON -$227M, GPK $74.0M, SW $473M.
Expected to report Tue Feb 9, after the close (in 91 days).
What an earnings report is: every 3 months, a company tells everyone how much it sold and earned. We read the figures, the outlook, and how the stock moved after.
Sales of $2.0B, 4% less than a year ago.
“Third quarter 2026 net sales of $2.0 billion were down (4.2)% compared to the corresponding prior-year quarter, driven primarily by the November 3, 2025 divestiture of the ThermoSafe business.”
| Line | Q3 2026 | Q3 2025 |
|---|---|---|
| Consumer Packaging | $1.4B | $1.4B |
Each quarter's sales and their share of its total. Figures as filed (SEC filing, Oct 28)
| Measure | Figure |
|---|---|
| Adjusted EBITDA | $1.20B to $1.25B |
“Reported GAAP net loss of $(732) million, or $(7.36) diluted earnings per share, reflecting a non-cash goodwill impairment charge of $(829) million attributable to the Consumer EMEA/APAC and Industrial APAC businesses, compared to GAAP net income of $123 million, or $1.23 diluted earnings per share, in the same period in 2025”
From its results filing (SEC filing · Oct 21)
Sales grew 7% a year over 5 years, fiscal 2020 to 2025.
Pays $2.16 a share a year.
| Reported | Gap | Reaction | 5 days |
|---|---|---|---|
| Oct 21, 2026 | -6.9% | -1.4% | -4.3% |
| Jul 22, 2026 | +4.5% | +2.1% | +6.9% |
| Apr 21, 2026 | -7.0% | -16.2% | -12.1% |
Sales grew in three of the last seven years, to $7.5B in 2025. It made a profit in seven of the eight years.
RSI 48.6, MACD above signal, above its 50-day, below its 200-day. Not scored.
Its dividends come to 61% of its free cash flow.
| Dividend | $2.16 a share a year |
| Paid out | About $214M a year |
| Free cash flow | $351M |
| Record | Raised every year since 2008 |
One insider bought $249K across 1 filing, and one insider sold $15K across 1 filing, in the last 6 months. The newest:
Officers and directors with a Form 4 in the last 12 months.
In ETFs: SON is under 0.1% of VYM and under 0.1% of VTI, the most of the 24 funds Breakaway covers, by each fund's latest filing, Jun 30 to Jul 31, 2026.
Sonoco Products Co is engaged in the manufacture and supply of consumer and industrial packaging products, offering paper, metal, and plastic packaging solutions across multiple end markets. The company has two reportable segments: Consumer Packaging and Industrial Paper Packaging. The Consumer Packaging segment provides rigid packaging solutions mainly for food, beverage, household, personal care, and pharmaceutical products, while the Industrial Paper Packaging segment produces paper-based packaging materials such as tubes, cores, and protective packaging, supported by paper mills and recycling operations, serving industrial and consumer markets. It generates the majority of its revenue from the Consumer Packaging segment.
“Competition – The Company sells its products in highly competitive markets, which include paper, packaging, textile, film, food, construction, and wire and cable.”
SON scores 1 today, which Breakaway calls Below Average. It is #4 of 4 in Paperboard Containers & Boxes by Quality Score, with 4 of 14 chart checks firing. Up 5% over three years while the S&P 500 rose 80%; up 28% in the past year. Breakaway does not say whether to buy any stock: the score does not know your situation, and it is not a recommendation to buy or sell anything. Please do your own research.
SON scores 1 today, which Breakaway calls Below Average (0 to 5). That is #4 of 4 in Paperboard Containers & Boxes by Quality Score. The score adds up the chart checks, the trend, the company's filed sales, its profits, the news, insider trades, and Congress trades. The section above lists the lines behind SON's 1.
One insider bought $249K across 1 filing, and one insider sold $15K across 1 filing, in the last 6 months. The newest is R. Howard Coker, President & CEO, who bought $249K on Aug 7. Every filing, with the scored weight, for Pro members.
Only on the public pages, which run at least 15 minutes behind. Pro members, and anyone on a guest pass, see real-time prices: the scanner refreshes every 15 seconds, and your watchlist every few seconds, pre-market and after hours included.
Insider and Congress trades, the chart, and the financials, in one score.
See it live, free until Thursday morning. No account. No card. Then keep going with a free account.