BZUN earnings date, and what happened the last 4 times

Next report

Tue Nov 24

Quality Score today 7

Before the open, in 29 days. Expected: the company has not confirmed it.

BZUN closed higher after 2 of its last 4 reports. On average it closed +4.2% the session after a report.

The moment BZUN reports

Its figures, in plain words
How it moves after, beside its last four
Its Quality Score going in, and after

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What happened after BZUN's last 4 reports

BZUN's last 4 earnings reports
Reported	Score going in	Gap	Reaction	5 sessions
Aug 27, 20262026 · Before open	3estimated	+7.5%	+7.1%	0.0%
May 20, 20262026 · Before open	0estimated	+9.0%	-0.8%	-1.2%
Mar 25, 20262026 · Before open	-5estimated	+5.2%	+16.4%	+12.2%
Nov 25, 20252025 · Before open	-3estimated	0.0%	-5.8%	-4.5%

Aug 27, 2026, before the open: that session BZUN opened +7.5% and closed +7.1%, and five sessions on it stood 0.0%. Its Quality Score going in was 3 (Below Average), estimated.
May 20, 2026, before the open: that session BZUN opened +9.0% and closed -0.8%, and five sessions on it stood -1.2%. Its Quality Score going in was 0 (Below Average), estimated.
Mar 25, 2026, before the open: that session BZUN opened +5.2% and closed +16.4%, and five sessions on it stood +12.2%. Its Quality Score going in was -5 (Poor), estimated.
Nov 25, 2025, before the open: that session BZUN opened 0.0% and closed -5.8%, and five sessions on it stood -4.5%. Its Quality Score going in was -3 (Poor), estimated.

Across these 4 reports BZUN opened higher after 3 of 4 and closed higher after 2 of 4; on average it opened +5.4%, closed +4.2%, and stood +1.6% five sessions on. Its Quality Score is 7 today, against 3 going into its Aug 27, 2026 report.

Gap: where the stock opened the session after the report. Reaction: where that session closed. Both against the close before the report. The largest of the 4: +16.4% after the Mar 25, 2026 report. A score marked estimated was worked out afterwards from that day's prices and filings; Breakaway has recorded every score live since Sep 9 2026.

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Questions about BZUN's earnings

As of Oct 26, 2026: Baozun (BZUN): expected to report Tue Nov 24, before the open. BZUN closed higher after 2 of its last 4 reports. Its Quality Score is 7 (Average). Scores as of 8:31 PM ET, 15 minutes behind.

When is BZUN's next earnings date?

Expected to report Tue Nov 24, before the open, a date Breakaway expects from the company's usual timing; the company has not confirmed it. BZUN closed higher after 2 of its last 4 reports. Past behavior, not a forecast.

Does BZUN report before or after the market?

BZUN is expected to report Tue Nov 24, before the open. Its last 4 reports came before the open.

How did BZUN stock react to its last earnings report?

Aug 27, 2026, before the open: that session BZUN opened +7.5% and closed +7.1%, and five sessions on it stood 0.0%.

Does BZUN stock usually go up after earnings?

BZUN closed higher after 2 of its last 4 reports. On average it closed +4.2% the session after a report, after opening +5.4%. Past behavior, not a forecast.

Baozun's page has its Quality Score, its chart, and its insiders' trades. Who reports this week: the earnings calendar.